Testing Mission Driven Ideas – Workshop Replay

A practical replay of a live workshop that teaches you how to de-risk your mission-driven idea using the Mission Model Canvas, assumptions mapping, and rapid experimentation.

🧪 Testing Mission Driven Ideas – Workshop Replay

Replay of a 90-minute live workshop originally delivered by David J Bland, co-author of Testing Business Ideas.
Now available on-demand for those who couldn’t attend live.

💡 What You’ll Learn

In this hands-on workshop replay, you'll learn how to combine the Mission Model Canvas with the Extract–Map–Test (EMT) system to:

✅ Create a Mission Model Canvas to extract Desirable, Viable, and Feasible assumptions
✅ Prioritize assumptions based on risk (importance × current evidence)
✅ Design smart, lean experiments to reduce uncertainty and move forward with confidence

🧰 What’s Included

Your purchase includes:

🎥 Replay Video (~40 min, edited version without breakout rooms or Q&A)
📑 Workshop Slide Deck (PDF)
🧪 Student Workbook (PDF + Mural Template) used during the session
🔐 Secure, login-based access, no expiration

🧠 Who It’s For

This replay is ideal for:

  • Innovation leaders and product teams exploring new ideas
  • Founders and entrepreneurs seeking faster evidence before building
  • Anyone testing a mission driven, non-profit, NGO or agency idea


Your Instructor


David J Bland
David J Bland
David J Bland is an author and founder who lives in Northern California. In 2015, he founded Precoil to help companies find product market fit using lean startup, design thinking and business model innovation.
He has helped hundreds of teams test new product, service and business ideas at companies such as GE, Toyota, Adobe, HP, Behr and more.
David is the lead author of Testing Business Ideas, an internationally best selling business book published in over 20 different languages.
Prior to advising, he spent 10 years of his career scaling technology startups. David continues to give back to the startup community by teaching at several universities and startup accelerators in Silicon Valley.

Course Curriculum


  Welcome & Instructions
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  Workshop Replay
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  Resources & Downloads
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  Next Steps: Bring the EMT System to Your Team
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Frequently Asked Questions


When does the workshop replay start and finish?
The workshop replay starts now and never ends! It is a completely self-paced recording - you decide when you start and when you finish.
How long do I have access to the workshop replay?
How does lifetime access sound? After enrolling, you have unlimited access to this workshop replay for as long as you like - across any and all devices you own.
Do you offer refunds for the replay?
No. Because this is a digital product with immediate access to the replay video, slides, and proprietary templates, all sales are final. If you’re unsure whether this content is a good fit for your needs, feel free to contact us before purchasing, we’re happy to help clarify what’s included.

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